Producers ask for the reel; this is the whole thing. Every appearance I could find, by network, with the date it was posted and what we talked about. The themed write-ups (AI for business, deepfakes and governance, platform predictions, brand reputation, kids and schools, politics and the feed) are linked at the bottom.
Reels
Start here if you have two minutes.
Chris Dessi highlight reel
The reel producers ask for: a fast cut of national appearances across FOX 5, FOX Business, CNBC, CNN and MSNBC.
Highlight reel produced by N.S. Bienstock
The original reel cut by talent agency N.S. Bienstock in 2012, when I was CEO of Silverback Social and a weekly presence on Good Day New York.
Why your revenue model is failing (and how to fix it)
A 60-second introduction to how I think about revenue systems, drawn from the work that produced $32 million with a five-person team.
FOX 5 New York: AI segments, 2025–2026
The current era: AI, chatbots, deepfakes, schools, self-driving cars and platform policy.
An Anthropic researcher puts AI's odds of wiping us out above 10%. Here's how to hear that.
A researcher at one of the top AI labs said, on the record, that he puts the odds of AI wiping out humanity inside ten years at better than one in ten. My read on air: the number is less useful than the fact that the people building these systems are the ones saying it. For a business, the practical takeaway is governance, not panic: know which AI tools your team uses, what data goes into them, and who is accountable for the output.
The AI crisis in NYC schools: what parents need to know
Live in studio on the first week of school. My point: the schools are not behind on AI because of the technology, they are behind because nobody has decided who owns the decision. Parents can push for that decision faster than any policy will.
The AI gap: why your child's school is falling behind
The full in-studio segment. I walk through the gap between what kids already use at home and what schools allow, and give parents a simple set of questions to ask the principal this month.
AI isn't just tech, it's a crisis: breaking down the Pope's new encyclical
Pope Leo's encyclical on artificial intelligence framed AI as a question of human dignity rather than productivity. I explained why a document like this lands with boards and family offices: it gives non-technical leaders permission to ask 'should we' before 'can we'.
AI governance in crisis: Ofcom's Grok investigation and what it means for you
The UK regulator opened an investigation into xAI's Grok over harmful generated content. I explained why this matters in New York: regulators are moving from guidance to enforcement, and the companies that already have an AI usage policy will be the ones that don't get caught flat-footed.
How NYC can win the self-driving car war
Why autonomous vehicles are live in Phoenix, San Francisco and Austin but not New York. The answer is regulation and a labor question, not technology. I laid out what the city would need to decide to catch up.
A New Yorker's honest take on local drivers vs. Waymo
Thirty seconds of the truth: as a guy born in Brooklyn, I would trust a self-driving car over a fair number of the drivers I share the road with. The clip that traveled the furthest of anything I said that month.
The real cost of the TikTok deal: what you're not being told
The executive order that reshaped TikTok's U.S. ownership. My focus was the part nobody covered: who controls the recommendation algorithm after the deal, because the algorithm is the business.
Is your side hustle ready for the AI revolution?
One person with the right AI tools can now run what used to take a small team. I gave the three things a solo operator should automate first: intake, follow-up and bookkeeping.
How AI is transforming New York City
From hospitals to the MTA to the small firms in Midtown, where AI is already working in the city and where it is still a press release. Practical, not futuristic.
ChatGPT vs. chatbots: AI in the workforce, pros and cons
Part two of the ChatGPT-versus-chatbot conversation, focused on the workforce: which roles change first, and what a manager should tell a team that is worried.
ChatGPT vs. chatbots: understanding the key differences
My most-watched AI segment. ChatGPT is a general assistant; a chatbot is a trained employee that knows your business, your hours, your prices and your calendar. Different tools for different jobs, and most companies need both.
Chatbots for business: revolutionizing customer service
What a modern AI chatbot actually does for a business: answers the phone and the website at 9 PM, books the appointment, and hands a warm lead to a human in the morning. I demoed the difference between a scripted bot and an AI one.
Chatbots: good for business, bad for the customer?
The anchors pushed on the fair objection: everyone hates talking to a bot. My answer is that people hate bad bots. A good one gets you an answer in fifteen seconds and never makes you repeat yourself.
AI replacing jobs: good or bad for business?
The segment that drew the most viewers of my 2025 appearances. The honest answer: AI is replacing tasks faster than it replaces jobs, and the owners who win are the ones redeploying people to the work that customers actually pay for.
AI chatbots: the business renaissance
Why I think AI chatbots are the biggest lift for owner-run firms since the website. The math: a missed call is a lost customer, and a bot that answers every call pays for itself in the first month.
How chatbots are changing jobs in 2025
A short version of the jobs conversation: the front desk, the inbox and the first sales call are changing first. The people in those seats become supervisors of the system rather than the system.
Deepfakes: the alarming AI threat and its ethical challenges
A deepfake of a CFO's voice is now a wire-fraud tool. I explained the three-word defense every company should have: a verification phrase that no email or phone call can substitute for.
Are you ready for the deepfake wave? What you need to know
Deepfakes moved from science fiction to your family group chat. This was the first of two segments on how to spot them and, more importantly, how to make your household and your company un-foolable with one simple rule.
Trump uses the Art of the Deal strategy for border control
A segment on negotiation tactics in politics: the anchor-high, concede-late pattern from the book, applied to a border policy standoff. I stuck to the mechanics of the negotiation rather than the politics.
Meta's policy changes and their broader implications
Meta dropped third-party fact-checking and loosened moderation. I talked about what that means for brands whose customers live on Facebook and Instagram: your reputation is now more your job and less the platform's.
FOX 5 New York and Good Day New York: 2011–2020
The Silverback Social years, when I was on Good Day New York with Greg Kelly and Rosanna Scotto most weeks and on the 6 PM news with Ernie Anastos and Dari Alexander.
What shoppers can expect in a post-pandemic world
May 2020: what retail would look like after lockdown. I said curbside and online would stick and the stores that survived would be the ones that treated the website as the front door. That is now just called retail.
Get great deals online this holiday season
Holiday shopping during the first pandemic winter, when everything moved online at once.
The best Black Friday deals
The 2019 holiday deals segment.
Social media and politics in the 2016 election
Three weeks before the 2016 election, on how both campaigns were using social media and why it was the first election where the feed mattered more than the newspaper.
Twitter user growth disappoints
A year later, the same story. I said Twitter's problem was product, not marketing.
Companies bringing humanity to their brand
With Steve Lacy and Dari Alexander, using Under Armour, Cohen's Fashion Optical and CrossFit Westchester as examples of brands that sounded like people. The advice holds for every AI-written email a company sends today.
Banjo: the app that maps social posts in real time
Banjo pulled public social posts onto a map in real time. I called it a game changer for newsrooms and first responders. It later became a controversial surveillance tool, which is a lesson in its own right.
LinkedIn buys Lynda.com; the Anne Frank Trust on social media
Two stories: LinkedIn's $1.5 billion purchase of Lynda.com, which became LinkedIn Learning, and how the Anne Frank Trust was using social media for education.
What happens when live television and Meerkat collide?
With Steve Lacy and Dari Alexander on Meerkat, the first mainstream live-streaming app. I said live video from a phone would change news and brand marketing. Periscope, Facebook Live and TikTok Live followed.
What is Meerkat streaming?
A short explainer on Meerkat and what live streaming from a phone would mean.
Cinemagraphs: the new visual effect advertisers love
Cinemagraphs, the still photos with one moving element, were catching on with digital advertisers. A reminder that formats come and go and attention is the only constant.
Alex from Target: how a teenager went viral overnight
A photo of a teenage cashier went from one tweet to millions of followers in a day. I explained the mechanics and why brands could not manufacture it, though many tried.
Five years after the Miracle on the Hudson: the tweet that broke the news
On the anniversary of Flight 1549, the story of the passenger on a ferry who tweeted the first photo of the plane in the river. The moment social media became a newswire.
Whisper: the anonymous secrets app
Whisper let people post secrets anonymously. I urged viewers to assume every 'anonymous' post would exist forever and could be tied back to them. That advice aged well.
Tinder, with Rosanna Scotto and Greg Kelly
Explaining swipe-right to Good Day New York in 2013. The mechanic that Tinder popularized now runs half the consumer internet.
The NFL and Twitter, with Dan Bowens
How social media was changing the NFL on and off the field, from player controversies to the league's own real-time content.
Why technology no longer impresses millennials
A generation raised on smartphones was hard to impress. I said the bar for 'new' had moved permanently, which is exactly the problem every AI product faces today.
How to optimize your Twitter profile
A practical segment for viewers: the five things to fix on a Twitter profile in ten minutes.
Employers sending Facebook friend requests to job candidates
Employers were friending candidates to see their private posts. I told viewers how to lock down their profiles and told employers it was a bad idea.
Using social media to find rides, with Kerry Drew
People were finding rides through Twitter and Facebook before Uber was everywhere. An early look at the sharing economy from the passenger's side.
Facebook's new feature: embedding posts
Facebook let publishers embed posts on their own sites, matching Twitter. A small feature with a big signal: the platforms were competing for the open web.
Sharknado and the Twitter craze
A made-for-TV movie about a tornado full of sharks became the most-tweeted event of the summer. I explained why: it was built to be talked about, which is the only marketing lesson that matters.
Job hunting and Facebook privacy
With Greg Kelly and Rosanna Scotto on what recruiters can see and how to manage it before a job search.
How young is too young for Facebook?
With psychologist Dr. Jeff Gardere and a 13-year-old named Aaron. My view then, and now with AI: the age limit matters less than whether a parent is in the room.
Social media guidelines for teachers, with the Wall Street Journal's Lisa Fleisher
A follow-up with WSJ education reporter Lisa Fleisher on the NYC Department of Education's teacher guidelines: what was sensible, what was unenforceable.
Charlie Sheen and social media, with Ellie Rountree
With Ellie Rountree and Greg Kelly on Charlie Sheen's run on Twitter.
How social media decided the 2012 presidential election
The Obama campaign used social media to turn out the vote through election night. I broke down what both campaigns did and which tactics a business could borrow.
Social media at the conventions, with Basil Smikle
With political analyst Basil Smikle on how both parties used social media at the 2012 conventions.
Facebook hits one billion users, charging users, and the KitchenAid tweet
Three stories in one segment: Facebook crossing a billion users, the rumor it would charge for accounts, and a brand's disastrous tweet.
Yahoo buys Tumblr for $1.1 billion (May 21, 2013)
On the morning of the Yahoo-Tumblr deal. I said the risk was cultural, not financial: Yahoo would not know what to do with it. Yahoo wrote most of the purchase down within three years.
Snapchat on Fox 5 (March 14, 2013)
The full Snapchat segment.
Vine: the six-second video app (January 29, 2013)
Vine launched and I explained why six seconds was a feature, not a limit. Vine died; the format became TikTok.
Twitter mishaps (March 26, 2013)
A roundup of that month's corporate and celebrity Twitter mistakes and what each one should have done in the first thirty minutes.
Twitter and politics (March 13, 2013)
On the growing impact of Twitter on political messaging and the news cycle.
Behind the scenes on Good Day New York (March 5, 2013)
Behind the scenes before a segment on Facebook's redesigned news feed with Rosanna Scotto and Greg Kelly.
The AP Twitter hack and the flash crash
Hackers posted a fake explosion at the White House from the Associated Press account and the Dow dropped 140 points in minutes. I explained how one tweet moved the market and why every company needs two-factor authentication on its social accounts.
Snapchat, explained
Explaining disappearing messages to a morning-news audience in 2013. The question every parent asked: do the photos really disappear? My answer: assume nothing on the internet disappears.
Facebook unveils changes to its news feed
Facebook's news feed redesign, and why the change was really about making room for bigger ads.
Fox studio behind the scenes with Chris Dessi
Green room to set on a Good Day New York morning.
Facebook charging users and the KitchenAid Twitter debacle
A KitchenAid employee posted a tasteless tweet about the President's late grandmother from the brand account during a debate. I used it to explain who should hold the keys to a brand's social accounts and how to respond in the first hour.
The Republican National Convention and social media
The first convention where the real-time reaction on Twitter was part of the story.
Social media guidelines for teachers
When New York City issued its first social-media rules for teachers, I argued the rules should protect kids without pretending teachers could opt out of the internet. The same argument applies to AI policy in schools today.
Good Day New York, March 2012
A Good Day New York technology segment from spring 2012.
Pinterest: real deal or fad?
Pinterest had just become the fastest site to ten million users. I called it the real deal because it was built on intent, not conversation. Intent is what advertisers pay for.
Behind the scenes at Fox News
A look at the studio before a live hit. Twelve thousand people watched this, which tells you something about how curious viewers are about what happens off camera.
Facebook Timeline explained
Facebook rolled out Timeline and viewers wanted to know what to do with it. This is what a weekly technology-explainer segment looked like in 2011.
Charlie Sheen's Twitter dominance, with Greg Kelly
Charlie Sheen set a record for the fastest million followers. I explained what a celebrity meltdown taught brands about attention, for better and worse.
Good Day New York with Greg Kelly and Rosanna Scotto
One of my first regular appearances with Greg Kelly and Rosanna Scotto, the pairing that made Good Day New York a weekly stop for the next five years.
Fox 5 News with Dari Alexander
An early evening-news technology segment with Dari Alexander.
The Anthony Weiner scandal, with Greg Kelly
On the congressman whose career ended with a tweet. The lesson I gave then is the one I give executives now: there is no private mode.
Online bullying on Facebook, with Dari Alexander
One of my earliest Fox 5 segments: how cyberbullying spreads on Facebook and what a parent can do the same night they find out.
Fox 5 News with Dari Alexander and Ernie Anastos
On the 6 PM news with Dari Alexander and Ernie Anastos.
An EMT fired over Facebook posts, with Ernie Anastos
A New York EMT was fired for Facebook posts. One of the first mainstream conversations about whether your employer owns your online voice.
Black Friday and Cyber Monday, with Dari Alexander
Holiday shopping online in 2011, when Cyber Monday was still a novelty.
Fox 5 News at 6 with Dari Alexander and Ernie Anastos
Another evening-news segment with the Fox 5 anchor team.
Fox 5 with Dari Alexander
Evening technology segment with Dari Alexander.
Occupy Wall Street and social media
How a protest with no leader organized itself on Twitter and Tumblr. The first time I explained on air that a movement could exist entirely online before it existed in a park.
Google Plus vs. Facebook: who's winning?
Google+ had just launched. I said Facebook would win because the network was already where your friends were. Distribution beats features, and it still does.
Facebook and the FTC
Facebook's 2011 settlement with the FTC over privacy. The first of many conversations I would have on air about who owns your data.
The new Facebook layout, with Ernie Anastos
Walking Ernie Anastos through a Facebook redesign. Every platform redesign is the same story: users complain for a week, then engagement goes up.
FOX Business
Varney & Co. and Money with Melissa Francis: the Facebook and Twitter IPOs, fake followers, the AP hack, second screens and binge watching.
The second-screen experience
Most people were already watching TV with a phone in hand. I explained how brands were starting to buy the second screen, which became the playbook for every live-event campaign since.
Binge is the new black: will streaming replace television?
With Melissa Francis on whether Netflix-style binge watching would replace broadcast television. I said yes for entertainment and no for news and live events. That is roughly where it landed.
Buying Twitter followers
Companies were buying fake followers by the thousand. I explained why it was worse than useless: it poisons your own data about who your customers are.
The Twitter IPO and how media has changed
Twitter's IPO day on Varney & Co. My angle: Twitter was a media company that had not yet figured out it was a media company.
Facebook's plummeting stock, with Charles Payne
With Charles Payne, Ed Butowsky and Monica Crowley as Facebook traded well below its IPO price. I argued the mobile ad business would fix it. It did, faster than anyone on the panel expected.
The AP Twitter hack on Varney & Co.
The Fox Business version of the AP hack conversation, focused on the market impact.
Facebook's mystery event has investors biting
The week Facebook teased a 'mystery' product launch (it turned out to be Graph Search). A good case study in how much a platform's announcement can move a stock before anyone knows what it is.
The Facebook IPO
On Varney & Co. during the Facebook IPO. The debate was whether a company could be worth $100 billion on ad revenue alone. It could.
FOX News Channel
With Shepard Smith and Ed Henry on privacy, Google's ad terms and retail tracking.
The FBI and your webcam, with Shepard Smith
Reports that the FBI could activate a laptop webcam without the indicator light. Privacy versus security, on national television, a decade before the same conversation about AI assistants.
Google's new terms: your photo in their ads, with Shepard Smith
Google changed its terms to allow users' names and photos in ads. With Shepard Smith on Fox News Channel, I explained how to opt out and why the default was set the way it was.
Black Friday: how retailers track you online and in stores, with Ed Henry
With Ed Henry on Fox News Channel on how retailers were tracking shoppers' phones in stores and matching them to online behavior. The tracking is now done by AI and it is far better at it.
CNBC
Closing Bell on Twitter's earnings and Facebook's shareholder meeting.
Bullish on Twitter
With David Seaburg on Closing Bell. I was bullish on Twitter's ad product that quarter and said so.
Twitter's first earnings since the IPO
On Closing Bell for Twitter's first earnings report as a public company. User growth was the problem then, and it remained the problem for a decade.
Twitter's earnings, part two
The second Closing Bell hit on Twitter's earnings.
Facebook's shareholder meeting
On CNBC's Closing Bell with Dynalink CEO Larry Fishelson, covering Facebook's first shareholder meeting and the question of whether Zuckerberg's control structure was a feature or a bug.
CNN
Twitter's growth problem and the Zuckerberg debate with CNET's Ben Parr.
Twitter trouble: first-quarter growth disappoints Wall Street
On CNN when Twitter's first-quarter user growth missed. The pattern I described that day, engagement without growth, is now the pattern for most social platforms.
Is Zuckerberg in over his hoodie? Debate with CNET's Ben Parr
A debate with CNET's Ben Parr over whether Mark Zuckerberg should remain CEO of Facebook. I took the contrarian side for the segment, and the market answered the question for us.
Mark Zuckerberg should step down as CEO of Facebook
The full version of the Zuckerberg debate.
MSNBC
With Tamron Hall on the teenager arrested over an airline tweet.
The 14-year-old who threatened American Airlines on Twitter
With Tamron Hall on MSNBC. A teenager sent a joke threat to an airline and ended up in police custody. The lesson for parents has not changed: there is no such thing as a private post.
Bloomberg TV
With Pimm Fox on the fake-follower economy.
Buying fake Twitter followers, with Pimm Fox
On Bloomberg TV with Pimm Fox on the fake-follower economy and what it did to brand credibility.
Inside Edition, News 12, PBS and the Westchester Digital Summit
Boo the Dog, the conference I founded, and a longer conversation with Steve Adubato.
Boo the Dog's owner revealed on Inside Edition
The most famous dog on Facebook turned out to belong to a Facebook employee. Inside Edition asked me whether that mattered. It did, a little: it was the first time viewers realized the platforms could put a thumb on the scale.
Chris Dessi on Inside Edition
The Inside Edition segment on Boo the Dog.
Westchester Digital Summit on News 12 Westchester
News 12's coverage of the Westchester Digital Summit.
The Westchester Digital Summit on News 12
Previewing the summit on News 12 Westchester.
One-on-One with Steve Adubato: social media
A longer-form interview with Steve Adubato on how social media was changing business, politics and family life.
Westchester Digital Summit
The trailer for the Westchester Digital Summit, the conference I founded and ran for four years. Twenty-five thousand views, and the ancestor of AI Summit NYC.
Creating a winning social strategy, with Facebook, GE, LinkedIn and Mastercard
I moderated Brett Wein (Facebook), Linda Boff (GE), Andrew Goldman (LinkedIn) and Gregg Weiss (Mastercard) at the second Westchester Digital Summit. Still one of the best conversations about brand strategy I have been part of.
Frequently asked questions
- How many TV appearances has Chris Dessi made?
More than 130 since 2011, on FOX 5 New York, FOX Business, FOX News Channel, CNBC, CNN, MSNBC, Bloomberg TV, Inside Edition, News 12 Westchester and PBS. This archive holds every clip that exists online, more than 110.
- What is Chris Dessi known for on television?
Explaining technology shifts for a general audience without hype: social media from 2011 to 2016 as CEO of Silverback Social, and artificial intelligence since 2024 as founder of Torque AI. He is the regular AI commentator on FOX 5 New York.
- Which shows has Chris Dessi appeared on?
Good Day New York and Fox 5 News at 6 (FOX 5), Varney & Co. and Money with Melissa Francis (FOX Business), Shepard Smith Reporting (FOX News Channel), Closing Bell (CNBC), CNN, NewsNation with Tamron Hall (MSNBC), Taking Stock with Pimm Fox (Bloomberg), Inside Edition, News 12 Westchester and One-on-One with Steve Adubato.
- How do I book Chris Dessi for a TV segment, podcast or keynote?
Through the booking form on the press page at christopherdessi.com/press. He is based in Westchester County, NY, available for in-studio appearances in Manhattan on short notice, and keynotes for $15,000.
- Where are the newest AI segments?
On the Torque AI blog at torqueapp.ai/blog/chris-dessi-on-tv-ai-segments/, and in the FOX 5 2025–2026 section above.
Media inquiries and speaking requests
TV, podcast, panel or keynote. Response within 24 business hours.