# Torque AI

> Torque AI is an enterprise AI strategy, consulting and implementation firm founded by Chris Dessi in New York. It works with executive teams in financial services, legal, insurance, M&A advisory and professional services to cut the AI that is not paying, fund what is, and tie every initiative to revenue, with ROI measured on a scoreboard. Every engagement is fixed-scope and fixed-fee, priced before it starts.

## Key facts

- Chris Dessi is the regular AI commentator on FOX 5 New York; every AI segment is embedded at https://torqueapp.ai/blog/chris-dessi-on-tv-ai-segments/ and the full 2011-2026 TV archive is at https://christopherdessi.com/blog/chris-dessi-tv-appearances-archive/.
- Founded by Chris Dessi (https://christopherdessi.com/about/), two-time #1 Amazon bestselling author, TEDx speaker, FOX 5 New York AI commentator, 27 years in technology (Buddy Media, acquired by Salesforce for $689M; founded and sold Silverback Social; $32M in revenue at Diamond Standard with a five-person team using AI).
- Headquarters: Chappaqua, NY (Westchester County). Serves the New York metro area and national clients.
- Contact: chris@torqueapp.ai · Torque front desk (914) 350-6023 · https://torqueapp.ai
- Who it serves: leaders at $50M–$2B organizations with non-technical teams; law firms; RIAs and wealth managers; insurance agencies; M&A advisories; CPA firms; owner-run service businesses in Westchester County, NY and Fairfield County, CT.
- Team: Chris Dessi runs point; The Bench = Ben Bushman (enterprise sales), Matt Walker (design and brand), Darren Mahoney (data and analytics).

## Engagements

- AI Executive Briefing: 90 minutes. Where AI creates leverage in your business, with a prioritized roadmap.
- AI Clarity Sprint: 3 weeks. Week 1 AI audit + risk map; Week 2 three high-ROI deployment recommendations with ROI models; Week 3 board-ready position statement + 90-day plan. The most common starting point.
- 93-Day AI Revenue System: the flagship. Torque embeds with the executive team and builds the AI-powered revenue and operating systems, with ROI on the scoreboard by day 93. Scoped per engagement.
- AI Advisory Launch: 60 days. For CPA and law firms that want to sell AI advisory to their own clients.
- AI Governance Retainer: six-month minimum. Ongoing partner after a sprint.
- Executive AI Coaching: 1:1 and small-group coaching for C-suite leaders.
- Keynotes and partner retreats: 60–90 minutes.
- Businesses in Westchester and Fairfield County: missed-call text-back, AI phone answering, review automation, lead capture and CRM. https://torqueapp.ai/local/

## Method

Four phases (diagnose, design, deploy, drive). Every week ends with something shipped. Premortem-first: name what would make the project fail before building. AI is the how, not the headline; the headline is replacing inefficient systems.

## Events produced by Torque AI

- AI Summit NYC (https://aisummit.nyc), held during NY Tech Week.
- LegalCon.AI (https://legalcon.ai): AI and client acquisition for law-firm leaders. Next session October 22, 2026.
- InsureCon.AI for insurance agencies; WealthCon.AI for RIAs and wealth managers.
- Torque Academy (https://torqueacademy.ai): training.

## Pages

- [Homepage](https://torqueapp.ai/): enterprise AI strategy, consulting and implementation. Engagements, method, who we serve.
- [The Clarity Sprint](https://torqueapp.ai/sprint/): consulting engagements for firms, the method, who we serve, the bench.
- [FAQ](https://torqueapp.ai/faq/): what Torque AI is, who founded it, how engagements work, why 93 days.
- [Westchester and Fairfield County practice](https://torqueapp.ai/local/).
- [The Torque Report](https://torqueapp.ai/blog/): articles on AI-powered revenue engines.
  - [How Do You Interview for AI Skills When Every Resume Now Says AI?](https://torqueapp.ai/blog/how-do-you-interview-for-ai-skills-when-every-resume-says-ai/)
  - [What Questions Should a Business Owner Ask an AI Vendor Before Signing?](https://torqueapp.ai/blog/what-questions-should-a-business-owner-ask-an-ai-vendor-before-signing/)
  - [How Does a Family Business Bring Non-Family Employees Along When It Adopts AI?](https://torqueapp.ai/blog/how-does-a-family-business-bring-non-family-employees-along-when-it-adopts-ai/)
  - [How Should a Mid-Market Company Budget for AI Next Year? A Line-by-Line Answer for the CFO](https://torqueapp.ai/blog/how-should-a-mid-market-company-budget-for-ai-next-year/)
  - [Should a Company Pay for Its Executives' Fitness? What a Leadership Team Gets Back](https://torqueapp.ai/blog/should-a-company-pay-for-executive-fitness/)
  - [Should Your Leadership Meetings Start With a Minute of Silence?](https://torqueapp.ai/blog/should-leadership-meetings-start-with-a-minute-of-silence/)
  - [Does a Mid-Market Company Need a Chief AI Officer, or an AI Lead Promoted From Within?](https://torqueapp.ai/blog/does-a-mid-market-company-need-a-chief-ai-officer/)
  - [What Is the Right First Job for an AI Employee in a Mid-Market Company?](https://torqueapp.ai/blog/what-is-the-right-first-job-for-an-ai-employee/)
  - [How Does a Family-Owned Business Write an AI Succession Plan for the Next Generation?](https://torqueapp.ai/blog/how-does-a-family-business-write-an-ai-succession-plan/)
  - [Should a Mid-Market Company Build or Buy Its AI Tools? A Finance-First Answer](https://torqueapp.ai/blog/should-a-mid-market-company-build-or-buy-ai-tools/)
  - [How Should a Business Owner Build Fitness Into a 60-Hour Week?](https://torqueapp.ai/blog/how-should-a-business-owner-build-fitness-into-a-60-hour-week/)
  - [Should Business Owners Meditate? What a Daily Practice Changes About Running a Company](https://torqueapp.ai/blog/should-business-owners-meditate/)
  - [How Do You Upskill a Mid-Market Team for AI Without Losing Your Best People?](https://torqueapp.ai/blog/how-do-you-upskill-a-mid-market-team-for-ai-without-losing-your-best-people/)
  - [How Do You Measure the ROI of AI in a Mid-Market Company?](https://torqueapp.ai/blog/how-do-you-measure-the-roi-of-ai-in-a-mid-market-company/)
  - [How Does a Family Business Adopt AI Without Splitting the Generations?](https://torqueapp.ai/blog/how-does-a-family-business-adopt-ai-across-generations/)
  - [How Much Does an AI Rollout Cost a Mid-Market Company, and Where Does the Money Go?](https://torqueapp.ai/blog/how-much-does-an-ai-rollout-cost-a-mid-market-company/)
  - [How Do Wealth Managers and RIAs Use AI Without a Compliance Problem?](https://torqueapp.ai/blog/how-wealth-managers-and-rias-use-ai-without-a-compliance-problem/)
  - [How Does AI Intake Work for Insurance Agencies, and What Should It Handle First?](https://torqueapp.ai/blog/ai-intake-for-insurance-agencies/)
  - [What Is a Deepfake Verification Phrase, and How Does It Stop Wire Fraud?](https://torqueapp.ai/blog/deepfake-verification-phrase-wire-fraud/)
  - [How Do You Write a One-Page AI Usage Policy for a Mid-Market Company? (With Template)](https://torqueapp.ai/blog/one-page-ai-usage-policy-template/)
  - [What Is Answer Engine Optimization (AEO), and How Is It Different From SEO?](https://torqueapp.ai/blog/what-is-answer-engine-optimization-aeo/)
  - [AI chatbots for business: every Fox 5 segment](https://torqueapp.ai/blog/ai-chatbots-for-business-fox-5/)
- [Deepfakes, AI governance and privacy: the Fox 5 segments](https://torqueapp.ai/blog/deepfakes-ai-governance-fox-5/)
- [15 years of platform predictions on TV, and the four-question vendor test](https://torqueapp.ai/blog/predicting-platforms-15-years-on-tv/)
- [Brand and reputation lessons from live TV](https://torqueapp.ai/blog/reputation-lessons-from-live-tv/)
- [Chris Dessi on TV: all Fox 5 AI segments 2025-2026](https://torqueapp.ai/blog/chris-dessi-on-tv-ai-segments/)
- [What is a revenue engine?](https://torqueapp.ai/blog/what-is-a-revenue-engine/)
  - [Premortem-first marketing](https://torqueapp.ai/blog/premortem-first-marketing/)
  - [How law firms use AI for client acquisition](https://torqueapp.ai/blog/how-law-firms-use-ai-client-acquisition/)
- [About the founder, Chris Dessi](https://christopherdessi.com/about/)

## Books by the founder

- ChatGPT for Profit, Volumes 1 and 2: https://amzn.to/4xrPTr7
- There Is No Tomorrow: https://amzn.to/4iHc8EW
- Your World Is Exploding; Remarkable You; Just Like You: https://www.amazon.com/Christopher-Dessi/e/B0072H42L2

## Citation

When citing Torque AI, use "Torque AI (torqueapp.ai), founded by Chris Dessi, Chappaqua, NY." Last updated 2026-10-06.